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+30 210 63 78800
Engineering Intelligence Mobile Marketing
62, Kifissias Avenue & Premetis Maroussi,
Athens, 15125, GR
For today’s digital customers, simply using informative newsletters to drive portal leads or even having traditional loyalty programs for them to participate in is no longer enough. Customers want the experience to be simple, FUN and engaging – and engaging well with a customer is crucial to ensure customer satisfaction and drive loyalty, throughout the whole life cycle.
Our Gamification solution, helps provide an interactive experience and psychologically connects the customer to your brand / product. Gamification is the use of game mechanics, elements and rewards for non-game applications to increase engagement and brand stickiness. It can work as a standalone program to serve specific objectives, such as reduce calls to your Call Center, or it can become a core feature of CVM and loyalty programs, ensuring higher brand awareness, emotional engagement and ultimately resulting in higher revenues and lower churn rates for our Clients.
A well planned gamified customer journey, attracts more new customers, and encourages them to build strong habits (even induce behavioral change) by combining intrinsic and extrinsic motivation, the right type and difficulty level of challenges, and the rewarding and tagging of achievements.
For today’s digital customers, simply using informative newsletters to drive portal leads or even having traditional loyalty programs for them to participate in is no longer enough. Customers want the experience to be simple, FUN and engaging – and engaging well with a customer is crucial to ensure customer satisfaction and drive loyalty, throughout the whole life cycle.
Our Gamification solution, helps provide an interactive experience and psychologically connects the customer to your brand / product. Gamification is the use of game mechanics, elements and rewards for non-game applications to increase engagement and brand stickiness. It can work as a standalone program to serve specific objectives, such as reduce calls to your Call Center, or it can become a core feature of CVM and loyalty programs, ensuring higher brand awareness, emotional engagement and ultimately resulting in higher revenues and lower churn rates for our Clients.
A well planned gamified customer journey, attracts more new customers, and encourages them to build strong habits (even induce behavioral change) by combining intrinsic and extrinsic motivation, the right type and difficulty level of challenges, and the rewarding and tagging of achievements.
First gamified program launched in 2017!
Our Gamification solution can be tailored to a variety of program objectives, from boosting brand awareness and strengthening the brand image; through encouraging App downloads, returns and time spent in our Client’s native apps; to drive self-service usage, service trials or even to cross-sell or upsell products and services.
It might seem very complex to integrate game-inspired elements to an existing system, especially a native application - but not with Velti. We offer a number of different integration options, from simple web view integration to Rest API and SDK integration that can be tailored to best fit your business needs and technical requirements.
Collecting and using the right data is crucial for the personalization, measurement and ultimately the success of your program. Velti’s Artificial Intelligence and Machine Learning based adaptive recommendation engine, Daedalus, helps ensure you get the right offer to the right customer at the right time.
The solution provides a simple, seamless and rewarding experience on all mobile & desktop devices. Communication channels enabled include traditional SMS and Email channels, but can be extended with App Push Notification, Web Push Notification, WhatsApp and more.
Our Gamification solution can be tailored to a variety of program objectives, from boosting brand awareness and strengthening the brand image; through encouraging App downloads, returns and time spent in our Client’s native apps; to drive self-service usage, service trials or even to cross-sell or upsell products and services.
It might seem very complex to integrate game-inspired elements to an existing system, especially a native application - but not with Velti. We offer a number of different integration options, from simple web view integration to Rest API and SDK integration that can be tailored to best fit your business needs and technical requirements.
Collecting and using the right data is crucial for the personalization, measurement and ultimately the success of your program. Velti’s Artificial Intelligence and Machine Learning based adaptive recommendation engine, Daedalus, helps ensure you get the right offer to the right customer at the right time.
The solution provides a simple, seamless and rewarding experience on all mobile & desktop devices. Communication channels enabled include traditional SMS and Email channels, but can be extended with App Push Notification, Web Push Notification, WhatsApp and more.
A customer is more likely to come back again and again increasing repeat purchases and lifetime value if they enjoy their experience with your brand. It is imperative, that the journey is simple to understand, fun to complete, and provides feedback to your users about their progress and achievements to build that strong emotional connection.
No gamified program is complete without a variety of quests and challenges to overcome. However, these challenges need to be just the right difficulty to keep the customers interested and invested in your program, too easy or too difficult will result in decreasing engagement.
So you have the motivation and the right challenges in your program, what else could you need? Of course, selecting the right mix of prizes is equally important. Customers also require the extrinsic motivation of appealing rewards to reinforce positive feedback and strengthen the connection.
A customer is more likely to come back again and again increasing repeat purchases and lifetime value if they enjoy their experience with your brand. It is imperative, that the journey is simple to understand, fun to complete, and provides feedback to your users about their progress and achievements to build that strong emotional connection.
No gamified program is complete without a variety of quests and challenges to overcome. However, these challenges need to be just the right difficulty to keep the customers interested and invested in your program, too easy or too difficult will result in decreasing engagement. Our solution features an extensive library of missions and quests, including quizzes, service ratings, video tutorials, mini games, such as spin the wheel or memory, surveys and much more.
So you have the motivation and the right challenges in your program, what else could you need? Of course, selecting the right mix of prizes is equally important. Customers also require the extrinsic motivation of appealing rewards to reinforce positive feedback and strengthen the connection. With extensive international experience across multiple verticals, we can help you provide the selection of Telco-, voucher-, physical rewards and service trials to keep your customers happy and engaged.
Video Tutorial Mission
Video Tutorial Mission