Velti Files for Initial Public Offering on NASDAQ

For Immediate Release

Velti Plc
(“Velti” or the “Company”)

VELTI FILES FOR INITIAL PUBLIC OFFERING ON NASDAQ

Dublin, Ireland – Velti (LSE:VEL), a leading global provider of mobile marketing and
advertising technology, announces that it has filed a registration statement on Form F-1
with the United States Securities and Exchange Commission (SEC) for a proposed initial
public offering of its ordinary shares. Jefferies & Company, Inc. will act as sole book-running
manager for the offering with RBC Capital Markets Corporation and Needham & Company,
LLC acting as co-lead managers, and ThinkEquity LLC and Cannacord Genuity acting as comanagers.

The ordinary shares to be sold in this offering are proposed to be sold by Velti
plc and certain of Velti’s shareholders. The number of ordinary shares to be sold in the
proposed offering and the offering price have not yet been determined.

The Company plans to use the net proceeds from the proposed offering to repay all of its
outstanding indebtedness and for general corporate purposes and working capital, including
funding its strategic plan for global expansion and making further investments and
acquisitions to enhance and broaden its technology solutions, including its recently
introduced mGage™ platform.

A registration statement relating to these securities has been filed with the SEC but has not
yet become effective. These securities may not be sold, nor may offers to buy be accepted,
prior to the time the registration statement becomes effective. This release shall not
constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of
these securities, in any state or jurisdiction in which such offer, solicitation or sale would be
unlawful prior to registration or qualification under the securities laws of any such state or
jurisdiction. The offering will be made only by means of a prospectus.

A copy of the registration statement can be accessed through the Securities and Exchange
Commission’s website at www.sec.gov. A written preliminary prospectus related to the
offering may be obtained, when available, from the prospectus department of:
Jefferies & Company, Inc., Equity Syndicate Middle Office, Attn: Stephen M. Ficara, 520
Madison Avenue, 12th Floor, New York, NY 10022 (telephone: 212-284-3418/email:
sficara@jefferies.com)

For further information, please contact:

Bankside Consultants
Simon Bloomfield
simon.bloomfield@bankside.com
+44 (0) 207 367 8861

The Blueshirt Group
Mike Bishop
mike@blueshirtgroup.com
+1 (415) 217 4968

RBC Capital Markets
(NOMAD and Broker)
Joshua Critchley
Matthew Coakeshttp://10.1.1.72/node/add/press-release-page
Brett Jacobs
+44 (0) 207 653 4000

Velti plc
Alex Moukas
Chief Executive Officer
+1 (415) 315 3400

Wilson Cheung
Chief Financial Officer
+1 (415) 315 3480

About Velti
 

About Velti

Velti is a provider of mobile marketing and advertising solutions that enable brands,
advertising agencies,mobile operators and media to implement campaigns by
communicating with and engaging consumers via their mobile devices. Velti is a publicly
held corporation based in Jersey and trades on the London Stock Exchange’s AIM under the symbol VEL.