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Solutions > Media, Content Providers
Media, Content Providers

Generate additional revenues by mobilizing your content and delivering it efficiently to a local and global audience through multiple alternative channels (WAP, SMS, Internet, iTV). Enhance your brand visibility and improve the quality of your VAS offering through the delivery of compelling content that engages customers and increases brand awareness and loyalty.

As media and content providers are looking for innovative ways of delivering their content to the right market segment and new and efficient ways of increasing their revenues in a very competitive market, the mobile channel offers new and engaging opportunities based on the overlap between interpersonal and group communications with mass media ones.  Media and content providers have recently begun expanding their cross-media strategies by implementing SMS and MMS-based messaging services and WAP sites, which facilitate targeted and – more importantly – affordable communication with the end-customer.  Additional forms of engaging the readers and/or audience through the mobile channel include polls, contests and so on as well as opportunities for building communities around specific content. 

These new developments call for partners with a strong technology infrastructure enabling the fast and successful delivery of content through multiple channels as well as for partners with an extensive mobile network connectivity and related experience needed to deliver the message to millions of mobile users worldwide.  Towards this end, Velti offers  integrated and comprehensive Mobile Marketing Solutions that enable monetization, brand enhancement and customer interaction through the mobile channel.  Velti’s turnkey solutions allow clients to easily and efficiently develop interactive mobile campaigns and a series of services such as WAP sites and co-branded activities, targeted to end-consumers and aimed at increasing sales and generating revenues through fast and reliable revenue-reconciliation.

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7daysTV